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  • JEWELRY
    Alex Woo Little Icons™
    SHOP BY COLLECTIONS
    Little Icons™
    Mini Additions™
    Letters + Numbers
    Animals
    Astrological Signs
    Lexeme
    Charitable
    Charms
    SHOP BY CATEGORIES
    Charms
    Earrings
    Bracelets
    Chains
    Rings
    CharmBar™ Custom
    Little MLB
    COLLABORATIONS
    Major League Baseball
    Breast Cancer Research Foundation
    The Phantom of the Opera
    Anheuser-Busch
    My Little Pony
    Sugarfina
  • NEW ARRIVALS
    • Most Popular
  • GIFTS
    • Gifts for Fall
    • Gifts for Love
    • Gifts for Dog Lovers
    • Gifts for Mom
    • Gift Cards
  • OUR PROMISE
    • Behind the Charm
    • News & Press
    • Designer Timeline
    • Collaborations
Lucy Maud Montgomery"I'm so glad I live in a world where there are Octobers."

Autumn Treasures

Join our community and CHARM THE WORLD™ with exclusive insights, captivating stories, and irresistible offers delivered directly to your inbox!

As Seen In

Audrey - We Love Woo!
Sep 29, 2009
Audrey - We Love Woo!
Good Housekeeping - 11 Easy Pieces = 31 Looks
Sep 16, 2009
Good Housekeeping - 11 Easy Pieces = 31 Looks
Nautical by Nature blog Features Icons!
Sep 04, 2009
Nautical by Nature blog Features Icons!
Who What Wear - What Was She Wearing?
Sep 03, 2009
Who What Wear - What Was She Wearing?
Gossip Girl Fashion - Jenny Humphrey!
Sep 03, 2009
Gossip Girl Fashion - Jenny Humphrey!
Coolspotters: Alex Woo Little Big Vegas Spade and Leighton Meester
Sep 03, 2009
Coolspotters: Alex Woo Little Big Vegas Spade and Leighton Meester
Shopgirl Diaries: Girls' Generation
Sep 03, 2009
Shopgirl Diaries: Girls' Generation
InStyle - What's Now! Parties
Sep 01, 2009
InStyle - What's Now! Parties
Fashion’s Night Out 2009
Aug 31, 2009
Fashion’s Night Out 2009
Julia Roberts in Eat Pray Love
Aug 21, 2009
Julia Roberts in Eat Pray Love
Super Saturday 12
Aug 01, 2009
Super Saturday 12
WJA Awards for Excellence
Jul 28, 2009
WJA Awards for Excellence
Leighton Meester as Blair Waldorf wearing Alex Woo Little Big Vegas Spade
1 comment ·Jul 27, 2009
Fall TV: Gossip Girl Season 3
Nylon - Turn on the charm
Jul 01, 2009
Nylon - Turn on the charm
Rapaport - Was Vegas A Winner?
Jul 01, 2009
Rapaport - Was Vegas A Winner?
Victoria's Secret - Swim Summer 2009
Jun 21, 2009
Victoria's Secret - Swim Summer 2009
Town & Country - Designs for Giving
Jun 01, 2009
Town & Country - Designs for Giving
Girls' Generation - Power of 9 anyone?
Jun 01, 2009
Girls' Generation - Power of 9 anyone?
Destination Weddings & Honeymoons - Global Style
Jun 01, 2009
Destination Weddings & Honeymoons - Global Style
National Jeweler - Sure Bets "Heaven and Earth"
Jun 01, 2009
National Jeweler - Sure Bets "Heaven and Earth"
Couture Daily - Alex Woo Honors Expectant Mothers
May 31, 2009
Couture Daily - Alex Woo Honors Expectant Mothers
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Put a mini on it

MINI ADDITIONS™ charms are sold separately and made to add a personal touch to your story. Style them alongside your favorite Little Icons™ or cluster a few together to create a look that’s uniquely yours.

Sustainable & Ethical

Rooted in craftsmanship and guided by purpose, each charm is cast and hand-finished in New York with ethically sourced materials, including full-cut diamonds, designed to be as meaningful as it is beautiful.

Mix Layer & Stack

LITTLE ICONS™ are solid, three-dimensional sculptural charms designed to capture personal meaning in fine form. Each charm glides along a faceted diamond-cut ball chain with a lobster clasp, available in 16", 18", or 20" lengths.

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As Seen In