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  • JEWELRY
    • SHOP BY COLLECTIONS
      • Little Icons™
      • Little Letters™
      • Mini Additions™
      • Animals
      • Astrological Signs
      • Lexeme
      • Charitable
    • SHOP BY CATEGORIES
      • Charms
      • Earrings
      • Chains
      • CharmBar™ Custom
    • COLLABORATIONS
      • Major League Baseball
      • Breast Cancer Research Foundation
      • The Phantom of the Opera
      • Anheuser-Busch
      • My Little Pony
      • Sugarfina
  • NEW ARRIVALS
    • Most Popular
  • GIFTS
    • Gifts for Fall
    • Gifts for Love
    • Gifts for Dog Lovers
    • Gift Cards
  • OUR PROMISE
    • Designer Timeline
    • The Art of the Charm
    • The Meaning of Little Icons™
    • Press & Editorial
    • Collaborations
I am not this disease. This disease is a part of my history, but it is not my destiny.— Robin Roberts

Hello October!

Join our community and CHARM THE WORLD™ with early insider access to new releases, captivating stories, and special offers delivered monthly to your inbox.

As Seen In

Riverdale Ashleigh Murray wearing Alex Woo Little Princess Star Earrings and Little Rock Star Single Note 2
Riverdale - Ashleigh Murray
Riverdale Vanessa Morgan wearing Alex Woo Little Signs Snake
Riverdale - Vanessa Morgan
Fashionista - What to Gift a Friend Who's Just Like a Character on Your Favorite TV Show
Fashionista - What to Gift a Friend Who's Just Like a Character on Your Favorite TV Show
Valerie Bertinelli on The Chew promoting her latest book wearing our Alex Woo Little Signs Bull in 14kt White Gold with Diamonds
Valerie Bertinelli on The Chew
TLC - Who Do You Think You Are, Christina Applegate?
TLC - Who Do You Think You Are, Christina Applegate?
People StyleWatch - The Hot New TV Show
People StyleWatch - The Hot New TV Show
InStyle - AnnaSophia Robb's initial necklace in The Carrie Diaries
InStyle - AnnaSophia Robb's initial necklace in The Carrie Diaries
Private Practice - Apron Strings
Private Practice - Apron Strings
Stand Up To Cancer - Chelsea Handler
Stand Up To Cancer - Chelsea Handler
Good Day LA - Jessica Alba
Good Day LA - Jessica Alba
Dick Clark's New Year's Rockin' Eve
Dick Clark's New Year's Rockin' Eve
Hart of Dixie - Rachel Bilson
Hart of Dixie - Rachel Bilson
Entertainment Weekly - Style Hunter
Entertainment Weekly - Style Hunter
Bachelorette Ali Fedotowsky with Little Luck!
Bachelorette Ali Fedotowsky with Little Luck!
The Back-up Plan
The Back-up Plan
Leighton Meester as Blair Waldorf wearing Alex Woo Little Seasons Snowflake
Gossip Girl - The Empire Strikes Jack
American Idol - Mentor Miley Cyrus
American Idol - Mentor Miley Cyrus
Blair Waldorf (Leighton Meester) of Gossip Girl wearing Alex Woo Little Faith Fleur de Lis in 14kt White Gold with Diamonds
The Hurt Locket - Blair Debuts Fleur de Lis!
Taylor Momsen as Gossip Girls' Jenny wearing Alex Woo Little Luck Elephant
Gossip Girl - How to Succeed in Bassness
Gossip Girl - Dan de Fleurette
Gossip Girl - Dan de Fleurette
Julia Roberts in Eat Pray Love
Julia Roberts in Eat Pray Love
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Put a mini on it

MINI ADDITIONS™ charms are sold separately and made to add a personal touch to your story. Style them alongside your favorite Little Icons™ or cluster a few together to create a look that’s uniquely yours.

Sustainable & Ethical

Rooted in craftsmanship and guided by purpose, each charm is cast and hand-finished in New York with ethically sourced materials, including full-cut diamonds, designed to be as meaningful as it is beautiful.

Mix Layer & Stack

LITTLE ICONS™ are solid, three-dimensional sculptural charms designed to capture personal meaning in fine form. Each charm glides along a faceted diamond-cut ball chain with a lobster clasp, available in 16", 18", or 20" lengths.

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As Seen In