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  • JEWELRY
    Most Popular
    SHOP BY COLLECTIONS
    Little Icons™
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    Charitable
    Alex Woo Little Icons™
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    Charms
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    COLLABORATIONS
    Major League Baseball
    My Little Pony
    Breast Cancer Research Foundation
    The Phantom of the Opera
    Sugarfina
    Anheuser-Busch
  • NEW ARRIVALS
    • Most Popular
  • GIFTS
    • Gifts for Mom
    • Gifts for your Love
    • Gifts for the Family
    • Gifts for Dog Lovers
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  • OUR PROMISE
    • Behind the Charm
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Lailah Gifty Akita“May is a month of rebirth, of renewed vitality and energy.”

May is here!

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As Seen In

Bachelor contestant Kristina Schulman wearing Alex Woo Little Letter K in two-tone 18kt Yellow Gold and Sterling Silver
Dec 21, 2017
Kristina Schulman - Fusion Letter K
Skyler Samuels wearing Alex Woo Little Activist Paw in 14K Gold
Dec 11, 2017
Skyler Samuels - Little Activist Paw
Fashionista - What to Gift a Friend Who's Just Like a Character on Your Favorite TV Show
Dec 08, 2017
Fashionista - What to Gift a Friend Who's Just Like a Character on Your Favorite TV Show
W - Charm Bracelets Are Back
Dec 05, 2017
W - Charm Bracelets Are Back
Disney Style - Bringing the Spirit of Disney·Pixar's Coco
Nov 22, 2017
Disney Style - Bringing the Spirit of Disney·Pixar's Coco
These celebs are sporting Alex Woo jewelry
Nov 19, 2017
These celebs are sporting Alex Woo jewelry
HelloGiggles.com - Disney·Pixar's Coco Collection
Nov 17, 2017
HelloGiggles.com - Disney·Pixar's Coco Collection
US Weekly - Little Letters
Nov 17, 2017
US Weekly - Little Letters
Danielle Campbell - Activist PINK
Nov 14, 2017
Danielle Campbell - Activist PINK
Good Morning America - Robin Roberts
Nov 14, 2017
Good Morning America - Robin Roberts
People.com - Kate Upton
Oct 27, 2017
People.com - Kate Upton
Valerie Bertinelli on The Chew promoting her latest book wearing our Alex Woo Little Signs Bull in 14kt White Gold with Diamonds
Oct 25, 2017
Valerie Bertinelli on The Chew
Valerie Bertinelli promoting her latest book wearing our Alex Woo Little Signs Bull and Little Faith Fleur de Lis in 14kt White Gold with Diamonds
Oct 23, 2017
Valerie Bertinelli "Valerie's Home Cooking" Book Signing
Emily Ratajkowski - MLB LA Dodgers
Oct 10, 2017
Emily Ratajkowski - MLB LA Dodgers
W - Little Faith & Symbols Cross
Oct 03, 2017
W - Little Faith & Symbols Cross
Alexis Knapp - Little Letter a
Oct 03, 2017
Alexis Knapp - Little Letter a
Philly.com - Little Seasons Owl
Jul 31, 2017
Philly.com - Little Seasons Owl
MJSA Journal - Little Activist and Little Letters
Jul 31, 2017
MJSA Journal - Little Activist and Little Letters
Women's Health - Mini Addition Earrings
Jul 31, 2017
Women's Health - Mini Addition Earrings
Essence - Little Letter a
Jul 31, 2017
Essence - Little Letter a
Women's Health - Little Icons
May 25, 2017
Women's Health - Little Icons
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Put a mini on it

MINI ADDITIONS™ charms are sold separately and designed to make your necklace extra personal. Pair them with Little Icons™ or cluster them together.

Sustainable & Ethical

Our designs are created using sustainable and ethically sourced precious materials and full-cut diamonds. Every piece is hand-finished in our New York City studio.

Mix Layer & Stack

LITTLE ICONS™ are solid three dimensional sculpture charms. Each design glides on a faceted diamond cut ball chain with a lobster clasp available in 16", 18", or 20".

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As Seen In