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  • SHOP ALL
    • New Arrivals
    • Bestsellers
    • Graduation Gift Guide
  • COLLECTIONS
    • Little Icons™
    • Mini Additions™
    • Collaborations
    • Earrings
    • Rings
    • Chains
    • Custom Studio
  • NEWS & PRESS
  • OUR STORY
    • Alex Woo's Milestones
    • Behind the Charm
    • Partnerships
  • #CHARMTHEWORLD
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As Seen In

The CW's Riverdale actress, Madeline Petsch, wore our Sterling Silver Vegas Cherries in Season 3,  Episode 9, No Exit!
Jan 18, 2019
Riverdale - Madelaine Petsch
Mackenzie Foy wearing Alex Woo Little Vegas Heart and Mini Addition Heart in Oct Nov issue of Seventeen Magazine
2 comments ·Oct 16, 2018
Seventeen - Mackenzie Foy
The Knot - Special Edition Vegas Pineapple
Oct 25, 2016
The Knot - Special Edition Vegas Pineapple
Whitney Port - NYFW #WooSpotting
Oct 03, 2016
Whitney Port - NYFW #WooSpotting
W Magazine - Good Enough To Eat
Aug 27, 2014
W Magazine - Good Enough To Eat
W Magazine - The Palm Beach Mod
Dec 01, 2013
W Magazine - The Palm Beach Mod
Second City Style - Interview With Jewelry Designer Alex Woo at Nordstrom
Mar 26, 2013
Second City Style - Interview With Jewelry Designer Alex Woo at Nordstrom
The Knot - Everything's Looking Rosy
Apr 01, 2012
The Knot - Everything's Looking Rosy
People.com - Hit Or Miss? Kelly Ripa
Aug 12, 2011
People.com - Hit Or Miss? Kelly Ripa
14th Annual Super Saturday
Jul 30, 2011
14th Annual Super Saturday
Instyle - Amanda Seyfried in Mamma Mia!
1 comment ·Jan 01, 2010
Instyle - Amanda Seyfried in Mamma Mia!
Julia Roberts wearing Alex Woo Lucia Earrings during Eat Pray Love filming and Leighton Meester wearing Alex Woo Little Big Vegas Spade as Gossip Girl character Blair Waldorf
Dec 01, 2009
InStyle - Where Can I Find Julia Roberts's and Leighton Meester's onscreen jewelry?
Gossip Girl - Dan de Fleurette
Oct 06, 2009
Gossip Girl - Dan de Fleurette
Nautical by Nature blog Features Icons!
Sep 04, 2009
Nautical by Nature blog Features Icons!
Who What Wear - What Was She Wearing?
Sep 03, 2009
Who What Wear - What Was She Wearing?
Gossip Girl Fashion - Jenny Humphrey!
Sep 03, 2009
Gossip Girl Fashion - Jenny Humphrey!
Coolspotters: Alex Woo Little Big Vegas Spade and Leighton Meester
Sep 03, 2009
Coolspotters: Alex Woo Little Big Vegas Spade and Leighton Meester
Leighton Meester as Blair Waldorf wearing Alex Woo Little Big Vegas Spade
1 comment ·Jul 27, 2009
Fall TV: Gossip Girl Season 3
Destination Wedding - Sin City Chic
Jun 01, 2008
Destination Wedding - Sin City Chic
InStore - New Arrivals: Diamond Jewelry!
Sep 01, 2006
InStore - New Arrivals: Diamond Jewelry!
The New York Times - Sunday Styles
Mar 11, 2006
The New York Times - Sunday Styles
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put a mini on it

MINI ADDITIONS™ charms are sold separately and designed to make your necklace extra personal. Pair them with Little Icons™ or cluster them together.

sustainable & ethical

Our designs are created using sustainable and ethically sourced precious materials and full-cut diamonds. Every piece is hand-finished in our New York City studio.

mix, layer & stack

LITTLE ICONS™ are solid three dimensional sculpture charms. Each design glides on a faceted diamond cut ball chain with a lobster clasp available in 16", 18", or 20".

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