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  • JEWELRY
    • SHOP BY COLLECTIONS
      • Little Icons™
      • Little Letters™
      • Mini Additions™
      • Animals
      • Astrological Signs
      • Lexeme
      • Charitable
    • SHOP BY CATEGORIES
      • Charms
      • Earrings
      • Chains
      • CharmBar™ Custom
    • COLLABORATIONS
      • Major League Baseball
      • Breast Cancer Research Foundation
      • The Phantom of the Opera
      • Anheuser-Busch
      • My Little Pony
      • Sugarfina
  • NEW ARRIVALS
    • Most Popular
  • GIFTS
    • Gifts for Fall
    • Gifts for Love
    • Gifts for Dog Lovers
    • Gift Cards
  • OUR PROMISE
    • Designer Timeline
    • The Art of the Charm
    • The Meaning of Little Icons™
    • Press & Editorial
    • Collaborations
I am not this disease. This disease is a part of my history, but it is not my destiny.— Robin Roberts

Hello October!

Join our community and CHARM THE WORLD™ with early insider access to new releases, captivating stories, and special offers delivered monthly to your inbox.

As Seen In

Complex - Let These Asian American Entrepreneurs Show You How to Up Your Self Care Game
Complex - Up Your Self Care Game
Valerie Bertinelli wearing Alex Woo Little Seasons Bee in 14kt Yellow Gold & Diamonds
Valerie Bertinelli - Seasons Bee
Auli'l Cravalho Behind the Scenes of The Little Mermaid Live wearing Alex Woo Seasons Sea Shell in 14k Yellow Gold
Auli'i Cravalho - The Little Mermaid Live
Alex Woo in Kommersant Russia
Kommersant Russia - Alex Woo
The CW's Riverdale actress, Tiera Skovbye, wore our Sterling Silver Seasons Sunflower in Season 3,  Episode 9, No Exit!
Riverdale - Tiera Skovbye
Skyler Samuels wearing Alex Woo Little Seasons Magnolia
Skyler Samuels @ SDCC #WooSpotting
Skyler Samuels - Little Seasons Magnolia
Skyler Samuels - Little Seasons Magnolia
Skyler Samuels @ NYFW #WooSpotting
Skyler Samuels @ NYFW #WooSpotting
Philly.com - Little Seasons Owl
Philly.com - Little Seasons Owl
Oprah Magazine - Little Icons
Oprah Magazine - Little Icons
JCK - Mini Addition Pumpkin
JCK - Mini Addition Pumpkin
Vogue Russia - Little Seasons Bee and Mini Addition Star Earrings
Vogue Russia - Little Seasons Bee and Mini Addition Star Earrings
Harper's Bazaar Russia - Spring Issue
Harper's Bazaar Russia - Spring Issue
Vogue Kids Russia - Little Season's Honey Bee
Vogue Kids Russia - Little Season's Honey Bee
InStyle Germany features our Little Seasons Anchor!
InStyle Germany features our Little Seasons Anchor!
Sobbing on Fifth blog - Fashion Gift Guide: Sister
Sobbing on Fifth blog - Fashion Gift Guide: Sister
Kommersant Weekend
Kommersant Weekend
JCK - JCK Asks... Alex Woo
JCK - JCK Asks... Alex Woo
Elite Traveler - The Little Seasons Anchor
Elite Traveler - The Little Seasons Anchor
Leighton Meester as Blair Waldorf wearing Alex Woo Little Seasons Snowflake
Gossip Girl - The Empire Strikes Jack
Daily Candy - Busy Bee
Daily Candy - Busy Bee
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Put a mini on it

MINI ADDITIONS™ charms are sold separately and made to add a personal touch to your story. Style them alongside your favorite Little Icons™ or cluster a few together to create a look that’s uniquely yours.

Sustainable & Ethical

Rooted in craftsmanship and guided by purpose, each charm is cast and hand-finished in New York with ethically sourced materials, including full-cut diamonds, designed to be as meaningful as it is beautiful.

Mix Layer & Stack

LITTLE ICONS™ are solid, three-dimensional sculptural charms designed to capture personal meaning in fine form. Each charm glides along a faceted diamond-cut ball chain with a lobster clasp, available in 16", 18", or 20" lengths.

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