25 YEARS OF THE BEST CHARMS EVER MADE
Proudly made in New York, our fine jewelry collections are crafted with love and a passion for beauty. We use only the finest eco-friendly materials, ensuring quality and sustainability in every piece. With over a thousand unique styles, our jewelry is designed to celebrate your story and individuality.
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The Pink Ribbon Charm
This October we honor Breast Cancer Awareness Month with our Activist PINK Ribbon Charm, a powerful emblem of courage, hope, and solidarity. Sculpted with Alex Woo’s signature artistry, this design transforms the universal pink ribbon into a chic statement of strength and support.
More than just a symbol, it is a reminder to stand together for survivors, fighters, and loved ones. Each charm helps raise awareness and keeps the conversation alive all year long.
BCRF is the highest-rated breast cancer research organization in the United States and the largest private funder of breast cancer research worldwide. For over 15 years we have proudly partnered with them, advancing life-saving research and celebrating resilience through design.
Wear it with purpose. Carry it with pride. Charm The World™.
Support through Style
More than just a symbol, it is a reminder to stand together for survivors, fighters, and loved ones. Each charm helps raise awareness and keeps the conversation alive all year long.
BCRF is the highest-rated breast cancer research organization in the United States and the largest private funder of breast cancer research worldwide. For over 15 years we have proudly partnered with them, advancing life-saving research and celebrating resilience through design.
Wear it with purpose. Carry it with pride. Charm The World™.
