Magenta Periwinkle"As for me I will follow the path of the pink bunnies."

Editorial

A compilation of a few hundred editorials from countless magazines, television shows, movies, newspapers and blogs that have featured Alex Woo jewelry over the years.

put a mini on it

MINI ADDITIONS™ charms are sold separately and designed to make your necklace extra personal. Pair them with Little Icons™ or cluster them together.

sustainable & ethical

Our designs are created using sustainable and ethically sourced precious materials and full-cut diamonds. Every piece is hand-finished in our New York City studio.

mix, layer & stack

LITTLE ICONS™ are solid three dimensional sculpture charms. Each design glides on a faceted diamond cut ball chain with a lobster clasp available in 16", 18", or 20".