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As Seen In

Jenna Fischer wearing Alex Woo Little Faith Peace Dove in 14kt Yellow Gold
Aug 14, 2020
Jenna Fischer - As Moms Do
Paris Berelc wearing Alex Woo Rock Star Cross in 14kt White Gold with Diamonds
Aug 11, 2020
Paris Berelc - Rock Star Cross
Lacey Chabert wearing Alex Woo Little Letter J in 14kt Yellow Gold
Aug 03, 2020
Lacey Chabert - J for Julia
Clara Wilsey - Little Letter WooSpotting
Mar 17, 2020
Clara Wilsey - Little Letter WooSpotting
Actress Lacey Chabert wearing Alex Woo Little Letter J in 14kt Yellow Gold
Mar 03, 2020
Lacey Chabert - Little Letter WooSpotting
Clara Wilsey wearing Alex Woo Little Letter C in 14kt Yellow Gold
Feb 29, 2020
Clara Wilsey - Little Letter C
Ayesha Curry and Daughter Riley wearing Alex Woo Sterling Silver Sugarfina Champagne Gummy Bear
Feb 03, 2020
Ayesha Curry and Daughter Riley - Sugarfina Champagne Gummy Bear
Clara Wilsey - Little Letter C
Jan 29, 2020
Clara Wilsey - Little Letter C
Schitt's Creek actress, Jennifer Robertson, wearing Alex Woo 14kt Autograph Letter "J" Earring Single Stud at the EW pre-SAG Awards party
Jan 21, 2020
Jennifer Robertson - Autograph Letter Earring Single Stud
Clara Wilsey wearing Alex Woo Little Letter C in 14kt Yellow Gold
Jan 06, 2020
Clara Wilsey - Little Letter WooSpotting
Lilly Singh wearing our Alex Woo Mini X BOSS in 14kt Yellow Gold
Dec 13, 2019
A Little Late with Lilly Singh - Mini X BOSS
Netflix's Tall Girl's Actress Clara Wilsey wearing Alex Woo Little Letter C in 14kt Yellow Gold
Nov 14, 2019
Clara Wilsey - Letter C
Auli'l Cravalho Behind the Scenes of The Little Mermaid Live wearing Alex Woo Seasons Sea Shell in 14k Yellow Gold
Oct 31, 2019
Auli'i Cravalho - The Little Mermaid Live
Lacey Chabert - Access Hollywood
Oct 22, 2019
Lacey Chabert - Access Hollywood
Musical Actress Jenna Ushkowitz wearing Alex Woo Little Luck Elephant in 14kt Yellow Gold
Oct 09, 2019
Jenna Ushkowitz #WooSpotting
Siri Daly on The Today Show #WooSpotting
Sep 25, 2019
Siri Daly on The Today Show #WooSpotting
Jenna Fischer wearing Alex Woo Little Faith Peace Dove in 14kt Yellow Gold
Sep 16, 2019
Jenna Fischer - Office Ladies
Kristina Schulman - Bachelor in Paradise
Aug 30, 2019
Kristina Schulman - Bachelor in Paradise
Author and TODAY Show Host Siri Daly wearing Alex Woo x Sugarfina But First, Rosé Rose
Aug 29, 2019
Siri Daly - Sugarfina But First, Rosé Rose
Harley Quinn Smith - Lucky 7
Aug 28, 2019
Harley Quinn Smith - Lucky 7
Ally Maki - WooSpotting
Aug 26, 2019
Ally Maki - WooSpotting
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Put a Mini On it

MINI ADDITIONS™ charms are sold separately and designed to make your necklace extra personal. Pair them with Little Icons™ or cluster them together.

Sustainable & Ethical

Our designs are created using sustainable and ethically sourced precious materials and full-cut diamonds. Every piece is hand-finished in our New York City studio.

Mix, Layer & Stack

LITTLE ICONS™ are solid three dimensional sculpture charms. Each design glides on a faceted diamond cut ball chain with a lobster clasp available in 16", 18", or 20"s. 

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