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  • JEWELRY
    Alex Woo Little Icons™
    SHOP BY COLLECTIONS
    Little Icons™
    Mini Additions™
    Letters + Numbers
    Animals
    Astrological Signs
    Lexeme
    Charitable
    Charms
    SHOP BY CATEGORIES
    Charms
    Earrings
    Bracelets
    Chains
    Rings
    CharmBar™ Custom
    Little MLB
    COLLABORATIONS
    Major League Baseball
    Breast Cancer Research Foundation
    The Phantom of the Opera
    Anheuser-Busch
    My Little Pony
    Sugarfina
  • NEW ARRIVALS
    • Most Popular
  • GIFTS
    • Gifts for Summer
    • Gifts for Love
    • Gifts for Dog Lovers
    • Gifts for Mom
    • Gift Cards
  • OUR PROMISE
    • Behind the Charm
    • News & Press
    • Designer Timeline
    • Collaborations
Charles Schulz“Happiness is a warm puppy.”

Summer Catch

Join our community and CHARM THE WORLD™ with exclusive insights, captivating stories, and irresistible offers delivered directly to your inbox!

As Seen In

Von Maur
Mar 11, 2016
Von Maur
Alex Woo in Racked NY and Accessories Magazine: Lord & Taylor's Birdcage Concept
Jul 25, 2014
Alex Woo in Racked NY and Accessories Magazine: Lord & Taylor's Birdcage Concept
WWD - Lord & Taylor set to launch Birdcage Concept Shop
Jul 22, 2014
WWD - Lord & Taylor set to launch Birdcage Concept Shop
Mpls St Paul Magazine - All-Star Shopping with Ali Shops
Jul 08, 2014
Mpls St Paul Magazine - All-Star Shopping with Ali Shops
Lux Bond & Green: Beantown Winning Teams
Jun 01, 2014
Lux Bond & Green: Beantown Winning Teams
Greenwich Jewelers - International Women's Day
Mar 07, 2014
Greenwich Jewelers - International Women's Day
Greenwich Jewelers - Holiday 2013 Gift Book
Dec 01, 2013
Greenwich Jewelers - Holiday 2013 Gift Book
Rummele's Jewelers - 2013 Holiday Season Look Book
Dec 01, 2013
Rummele's Jewelers - 2013 Holiday Season Look Book
Lux Bond & Green Fall/Winter
Nov 01, 2013
Lux Bond & Green Fall/Winter
Magacin - Tesoros in el sur (Treasures in the South)
Sep 30, 2013
Magacin - Tesoros in el sur (Treasures in the South)
Confetti Love Letters
Apr 01, 2008
Confetti Love Letters

Put a mini on it

MINI ADDITIONS™ charms are sold separately and made to add a personal touch to your story. Style them alongside your favorite Little Icons™ or cluster a few together to create a look that’s uniquely yours.

Sustainable & Ethical

Rooted in craftsmanship and guided by purpose, each charm is cast and hand-finished in New York with ethically sourced materials, including full-cut diamonds, designed to be as meaningful as it is beautiful.

Mix Layer & Stack

LITTLE ICONS™ are solid, three-dimensional sculptural charms designed to capture personal meaning in fine form. Each charm glides along a faceted diamond-cut ball chain with a lobster clasp, available in 16", 18", or 20" lengths.

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As Seen In