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Alex Woo Jewelry
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  • JEWELRY
    • SHOP BY COLLECTIONS
      • Little Icons™
      • Little Letters™
      • Mini Additions™
      • Animals
      • Astrological Signs
      • Lexeme
      • Charitable
    • SHOP BY CATEGORIES
      • Charms
      • Earrings
      • Chains
      • CharmBar™ Custom
    • COLLABORATIONS
      • Major League Baseball
      • Breast Cancer Research Foundation
      • The Phantom of the Opera
      • Anheuser-Busch
      • My Little Pony
      • Sugarfina
  • NEW ARRIVALS
    • Most Popular
  • GIFTS
    • Gifts for Fall
    • Gifts for Love
    • Gifts for Dog Lovers
    • Gift Cards
  • OUR PROMISE
    • Designer Timeline
    • The Art of the Charm
    • The Meaning of Little Icons™
    • Press & Editorial
    • Collaborations
I am not this disease. This disease is a part of my history, but it is not my destiny.— Robin Roberts

Hello October!

Join our community and CHARM THE WORLD™ with early insider access to new releases, captivating stories, and special offers delivered monthly to your inbox.

As Seen In

Paris Berelc wearing Alex Woo Rock Star Cross in 14kt White Gold with Diamonds
Paris Berelc - Rock Star Cross
Nina Dobrev wearing Alex Woo Little Rock Star Lightning Bolt in Imagista Magazine, Issue 8
Imagista - Nina Dobrev
Ashleigh Murray as Josie on CW's Riverdale wearing Alex Woo Rock Star Single Note 2 in Sterling Silver
Riverdale - Ashleigh Murray
Disney Actress Kelli Berglund rocking Alex Woo Little Rock Star Cross in 14kt Yellow Gold
Kelli Berglund - Little Rock Star Cross
Disney Actress Kelli Berglund rocking Alex Woo Little Rock Star Cross in 14kt Yellow Gold
Kelli Berglund - Little Rock Star Cross
Riverdale Ashleigh Murray wearing Alex Woo Little Princess Star Earrings and Little Rock Star Single Note 2
Riverdale - Ashleigh Murray
Women's Health - Little Icons
Women's Health - Little Icons
W Magazine - Get Tough With These 10 Pieces of Edgy Jewelry
W Magazine - Get Tough With These 10 Pieces of Edgy Jewelry
The Ellen Show - Zendaya
The Ellen Show - Zendaya
Lifetime's Manson's Lost Girls Premiere - Mackenzie Mauzy
Lifetime's Manson's Lost Girls Premiere - Mackenzie Mauzy
People Magazine - I Really Love My....Little Rock Star Lightning Bolt
People Magazine - I Really Love My....Little Rock Star Lightning Bolt
W Magazine Dream Teens - Zendaya
W Magazine Dream Teens - Zendaya
Daya Shoe Launch - Zendaya
Daya Shoe Launch - Zendaya
ESSENCE Black Women in Hollywood - Serayah
ESSENCE Black Women in Hollywood - Serayah
Zimmermann Show NYFW 2016 - Serayah
Zimmermann Show NYFW 2016 - Serayah
Woo Spotting - Mackenzie Mauzy
Woo Spotting - Mackenzie Mauzy
WWD - Lord & Taylor set to launch Birdcage Concept Shop
WWD - Lord & Taylor set to launch Birdcage Concept Shop
Celeb Faves - Accessorize...Alex Woo's Rock Star
Celeb Faves - Accessorize...Alex Woo's Rock Star
Naluda Magazine - Simply Charming
Naluda Magazine - Simply Charming
Sobbing on Fifth blog - Fashion Gift Guide: Sister
Sobbing on Fifth blog - Fashion Gift Guide: Sister
InDesign - Designing Lives
InDesign - Designing Lives
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Put a mini on it

MINI ADDITIONS™ charms are sold separately and made to add a personal touch to your story. Style them alongside your favorite Little Icons™ or cluster a few together to create a look that’s uniquely yours.

Sustainable & Ethical

Rooted in craftsmanship and guided by purpose, each charm is cast and hand-finished in New York with ethically sourced materials, including full-cut diamonds, designed to be as meaningful as it is beautiful.

Mix Layer & Stack

LITTLE ICONS™ are solid, three-dimensional sculptural charms designed to capture personal meaning in fine form. Each charm glides along a faceted diamond-cut ball chain with a lobster clasp, available in 16", 18", or 20" lengths.

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As Seen In