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  • JEWELRY
    Alex Woo Little Icons™
    SHOP BY COLLECTIONS
    Little Icons™
    Mini Additions™
    Letters + Numbers
    Animals
    Astrological Signs
    Lexeme
    Charitable
    Charms
    SHOP BY CATEGORIES
    Charms
    Earrings
    Bracelets
    Chains
    Rings
    CharmBar™ Custom
    Little MLB
    COLLABORATIONS
    Major League Baseball
    Breast Cancer Research Foundation
    The Phantom of the Opera
    Anheuser-Busch
    My Little Pony
    Sugarfina
  • NEW ARRIVALS
    • Most Popular
  • GIFTS
    • Gifts for Summer
    • Gifts for Love
    • Gifts for Dog Lovers
    • Gifts for Mom
    • Gift Cards
  • OUR PROMISE
    • Behind the Charm
    • News & Press
    • Designer Timeline
    • Collaborations
Mariska Hargitay"My dad taught me that good health is all about living in gratitude."

Summer Catch

Join our community and CHARM THE WORLD™ with exclusive insights, captivating stories, and irresistible offers delivered directly to your inbox!

As Seen In

Valerie Bertinelli wearing Alex Woo Little Seasons Bee in 14kt Yellow Gold & Diamonds
Nov 19, 2020
Valerie Bertinelli - Seasons Bee
Jamie Chung wearing Alex Woo Little Activist VOTE in Sterling Silver
Oct 27, 2020
Jamie Chung - VOTE
Carrie St Louis - Letter C
Dec 02, 2019
Carrie St Louis - Letter C
Tony Award Nominee and Actress Caitlin Kinnunen wearing Autograph Letter C in 14kt Yellow Gold
Nov 05, 2019
Caitlin Kinnunen - Autograph Letter
Musical Actress Jenna Ushkowitz wearing Alex Woo Little Luck Elephant in 14kt Yellow Gold
Oct 09, 2019
Jenna Ushkowitz #WooSpotting
Siri Daly on The Today Show #WooSpotting
Sep 25, 2019
Siri Daly on The Today Show #WooSpotting
Brianna Barnes wearing Alex Woo Little Autograph Letter B in 14k Yellow Gold
Sep 05, 2019
Brianna Barnes
Bethany Joy Lenz - TODAY Show
Aug 19, 2019
Bethany Joy Lenz - TODAY Show
Dancing with the Stars Professional Dancer Peta Murgatroyd wearing Alex Woo Little Autograph Letter M
1 comment ·Aug 08, 2019
Peta Murgatroyd - Autograph Letter M
Ally Maki - Little Letter WooSpotting
Jul 18, 2019
Ally Maki - Little Letter WooSpotting
Grumpy Magazine featuring Actress Kira Kosarin in Alex Woo Little Letter K
Apr 02, 2019
Grumpy Magazine - Kira Kosarin
As Seen On Holly Robinson Peete :: Custom Yellow Gold with Diamonds Little Letter H
Mar 08, 2019
Holly Robinson Peete - Letter H
Giada De Laurentiis wearing Alex Woo Little Autograph Letter G with Mini Addition Citrus Slice
Dec 18, 2018
Giada De Laurentiis - Autograph Letter
Camila Mendes as Veronica on CW's Riverdale 03x07 The Man in Black wearing Alex Woo Mini Addition Heart in Sterling Silver
Dec 06, 2018
Riverdale - Camila Mendes
Behati Prinsloo wearing Alex Woo Little Letter G in Star Magazine
Dec 03, 2018
Star Magazine - Wearing Alex Woo
Food Network Star, Giada De Laurentiis, wearing Alex Woo Little Autograph G and Mini Shape Citrus Slice
3 comments ·Nov 21, 2018
Giada De Laurentiis - Autograph Letter
Bachelor and Bachelor in Paradise Star Kristina Schulman wearing Alex Woo Fusion Little Letter K in 18K Yellow Gold and Sterling Silver
Nov 20, 2018
Kristina Schulman - Fusion K
Valerie Bertinelli wearing Alex Woo Little Faith Fleur de Lis in 14kt White Gold with Diamonds
Nov 20, 2018
Valerie Bertinelli - Gratitude Giveaway
Singer Madison Beer wearing Alex Woo Little Autograph Earring in hashtag Legend Magazine
Nov 14, 2018
Hashtag Legend - Madison Beer
Paris Berelc wearing Alex Woo Little Chinese Zodiac Signs Tiger in 14k Yellow Gold
Nov 12, 2018
Paris Berelc - Signs Tiger
Rosario Dawson wearing Alex Woo Little Activist VOTE
Nov 06, 2018
Rosario Dawson - Activist VOTE
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Put a mini on it

MINI ADDITIONS™ charms are sold separately and made to add a personal touch to your story. Style them alongside your favorite Little Icons™ or cluster a few together to create a look that’s uniquely yours.

Sustainable & Ethical

Rooted in craftsmanship and guided by purpose, each charm is cast and hand-finished in New York with ethically sourced materials, including full-cut diamonds, designed to be as meaningful as it is beautiful.

Mix Layer & Stack

LITTLE ICONS™ are solid, three-dimensional sculptural charms designed to capture personal meaning in fine form. Each charm glides along a faceted diamond-cut ball chain with a lobster clasp, available in 16", 18", or 20" lengths.

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As Seen In