CLASSIC ORIGINALITY
Sleek sophistication that reflects life through design define our accessories. Uniquely appealing with both luxurious style and substance, Alex Woo designs are fashionably fresh and contemporary, yet are never eclipsed by the trend of the moment. With a signature style and edge that is unmistakable, many of the pieces can be worn everyday, day or night, and make a powerful statement of individuality without compromising femininity.

QUALITY CRAFTSMANSHIP
Handcrafted artistry, careful finishing, and thoughtful function are just part of the high standards of quality infused in all our jewelry. From the premium materials selected, each piece is of the utmost quality built upon years of a tradition of excellence. It is this dedication to quality, that has earned Alex Woo continual recognition from fashion editors, stylists and industry insiders, to celebrities and trendsetters.

MADE IN NEW YORK
Although each design is inspired by the beauty of locations from around the world, a vital aspect of Alex Woo jewelry design and our creative process is influenced by the vibrant diversity of New York City. Fusing the soul, pace and style of New York energy in each collection, the outcome transcends time and location. Handmade and distributed from our own workshop, we proudly ensure both quality control and a culture that supports local talent and better business practices. It's a viewpoint that has attracted like-minded, stylish and unique individuals to the company.