WWD: Origins, A Prequel

Women’s Wear Daily interviewed Alex about our Origins Collection: “A PREQUEL. That’s how Alex Woo described Origins, her pendant line launched this month, executed in 18kt gold and diamonds.”

A bespoke fine jewelry collection, it’s an homage to the Renaissance, and the origins of our Little Icons™ and where they evolved from. “There is more demand for something special, unique, and bespoke…it’s for a very special and niche clientele who may already have everything but is looking for a future heirloom.”

WWD – Lord & Taylor set to launch Birdcage Concept Shop

Thanks WWD (Women’s Wear Daily) for including our Little Rock Star Lightning Bolt in the July 22nd issue! We’re also so excited to be included in Lord & Taylor’s new Birdcage concept shop!

View the full article here (subscription required).

WWD – Disney and Friends Makes More Friends

Jewelry designers and Disney seem to make good bedfellows, as a number of collaborations have recently appeared. Here, details on the newest collections.


THE LOOK: Inspired by Disney’s “African Cats” and in celebration of the African Wildlife Foundation’s 50th anniversary this year, Alex Woo designed a pendant necklace, available in sterling silver or 14-karat gold, bedecked with a silhouette of a mother and cub sitting in the bush.

THE STATS: The pieces just hit Henri Bendel and Endless.com.

THE REASON: “As a new mom myself, I wanted to tell the story of the common bond moms share of wanting to protect and nurture their young,” says Woo. “It was a labor of love to do this project.”

WWD – Mix Madness

WWD Feb 2009At Coterie, expect a neo-grunge attitude in looks amped up via layers, metal work and lace.

In the photos, Industry’s polyurethane jacket and Sheri Bodell’s silk crepe dress is paired with Alex Woo’s jewelry and Dr. Martens boots.  In another, Les Halles’ cotton shirt and Loeffler Randall’s rayon skirts plus Alex Woo jewelry and Generic Man shoes takes the classic and edgy together.

Bringing the classic edge include Alex Woo’s Little Baby Collection.

WWD – Treasure Hunt

Designers prepare an array of spring trends to entice retailers.  Jewelry designer prefers to showcase her line at Coterie…

WWD – Ladylike and Metallic Blend for Holiday

WWD August 6 2007Women’s Wear Daily features Alex Woo’s diamond and gold Narissa pendant as one of the classiest and most stylish pieces for the holdiay season!  The beautiful pendant is a jaw-dropper — as it’s definitely a statement piece.  The pave diamond accents and the delicate double-string chain add the additonal touches to this glamours and elegant pendant.

WWD Accessories – Tambourine Dream

WWD July 2007Biljana

Some of the season’s best accessories, like these standout silver pieces, suggest the style of a Sixties songbird. Gracing the cover of WWD Accessories Supplement for July 2007 is the gorgeous Serbian 5′ 9″ model Biljana wearing Sweetface (a line co-founded by Jennifer Lopez) and Alex Woo’s Lexi sterling silver, blue topaz, garnet, iolite and peridot rings. Blending conventional pieces with contemporary accents, the dress and rings are timeless and ladylike, but also somewhat rebellious and anything but ordinary. True diva-attitude.

Born October 4th, Biljana (Starcevic) used to work for Switzerland’s most-read women’s magazine, Annabelle, before she went to New York to start modelling. Currently, the Libra is represented by New York Models.

Just some of the other famous models that have been photographed with Alex Woo jewelry include Yamila Diaz-Rahi, Daniela Urzi, Molly Sims and Alessandra Ambrosio and Eva Herzigova.

WWD – Accessories Report

Fall Handbags: Good Things in Smaller Packages

WWD – Accessories/Legwear Report

Belts, Bags and Baubles Drive MarketWWD January 2006

WWD – Old Glory

WWD April 2002This spring, accessories designers are looking for a little peace, love and understanding. In the wake of the Sept. 11th attacks, Americans worldwide began rallying to support the victims and their families, as well as the tireless rescue workers. Here, Alex Woo’s patriotic flag-inspired pendant “Stars and Stripes” is highlighted as the design was special accessory that symbolized the strength of all Americans while generating thousands of dollars for charity.

Tuesday, September 11, 2001 is a day that will remain in all of our minds for the rest of our lives. Born and raised in New York, witnessing the two towers fall with all of its victims saddened and angered me in the deepest way. During that week, I donated blood and supplies like many Americans, but still felt helpless and wanting to do more. Amidst the grief that I felt, I decided to design a pendant that could be worn everyday to show patriotism and support as well as raise money for the victims. Thus, the “Stars and Stripes” pendant was born, where each stone (red rhodolite, white topaz, and a blue iolite) represented the colors of the American flag and its stripes and the sparkling silver chain the stars.

Constructed from a solid pillar of sterling silver, the pendant is further symbolic, because it represented the tower of strength, support, and solidarity that all Americans demonstrated during that period of time. All of the proceeds from the sale of the pendant were donated to the United Way’s September 11th Fund. In response to these attacks, United Way and The New York Community Trust established The September 11th Fund to mobilize resources to respond to the urgent needs of victims and their families affected by these attacks. – Alex Woo