Actress Rachel Bilson stars as Zoe Hart in the CW’s new series “Hart of Dixie,” a fish-out-of-water story about a New York City doctor adjusting to life in a small Southern town after she inherits a local medical practice.  As a fast-talking New Yorker, she aspires to be like her father and become a cardio-thoracic surgeon, but when her dreams fall apart after four years of residency at a New York hospital, Zoe takes up an offer work in a small medical practice in the town of Bluebell, Alabama.  She decides to become a general practitioner for a year and look after patients as “people to help, not puzzles to solve.” 

Created by The OC and Gossip Girl team, the show definitely has some of the same witty one-liners and eye-candy that helped propel the other shows to success. In the “Faith & Infidelity” episode, Rachel wears Alex Woo’s Sienna earrings.

For more details, visit the official website for Hart of Dixie.

Rachel Bilson Background
Rachel Bilson is enjoying a successful and continually developing acting career on both big and small screens. In addition to her new television series, she also recently wrapped the independent film “L!fe Happens,” with Kate Bosworth, as well as the independent comedy “The To Do List,” opposite Bill Hader and Scott Porter.

Other past film credits include starring as the female lead in “Waiting for Forever” as well as in “Jumper” for 20th Century Fox Studios, “The Last Kiss,” with Zach Braff and directed by Tony Goldwyn for Paramount, and opposite Andy Garcia in a film comprised of a series of shorts called “New York, I Love You.”  Bilson currently lives in Los Angeles, where she was also raised.

As one of the most trusted online sources for advice about food, diet/nutrition, women’s health and your home, Good Housekeeping also provides a solid mix of independent investigation and trusted reporting, along with inspirational and personal stories. 

This month, the magazine provides some style advice to the modern women with different looks based on a few classic pieces.  Streamline your getting-dressed routine with these wardrobe-building basics.  Versatile and affordable, they endlessly mix and match, so you get more mileage for your money.  Just turn the page for a full month’s worth of effortlessly chic combinations that will take you from work to weekends. 

To accessorize these chic outfits, add Alex Woo’s Sienna bangles, which complement any outfit.

When you face your closet in the morning, you tend to reach for familiar friends: the black pants that go with everything, the flats that feel like slippers, and the well-worn tote bag. There’s nothing bad about sticking with what works (you’re running late afterall). But what if-deep breath-you slipped on some fuchia shoes instead? Upgrading your accessories can instantly make an old outfit new. On the following pages, you’ll find 64 options to choose from, including candy-colored bags and scarves that dress up any white shirt, plus reliable basics to create a foundation. As the saying goes: Make new friends, but keep the old; one is silver and the other gold (or, in this case, fuchia).

Even the gold standard gets dull. Investing in a traditional piece? Choose one with subtle twists to keep it interesting. Then, when you really want to shine, slip on one or two of these knockouts.

Featured is Alex Woo’s sterling-silver Sienna hoop earrings.

In Front: Alternative Metals
$1,500 – $5,000
November 2008

Brass and bronze, two metal options that date back to ancient times, are revamped by today’s designers. They are also reworking copper and gunmetal. The result: gutsy statement pieces that bring together fine and fashion jewelry in one look. Take this perfect example from Alex Woo.

Plain geometry is shown with an unexpected twist in the cool tonal play of gunmetal and diamonds. Both the pendant and hoop earring are designed with a subtle styling for an easy-going, elegant look.

What color goes with everything and never goes out of style? Think gray, this season’s easiest neutral.

In the world of color personality, red is thought of as dynamic, yellow as perpetually cheery, orange as stimulating.  But gray? Gray is “dull” and “wishy-washy.” And that’s a bum rap.  In truth, gray is a wonder color, so unexpected that even a bit of it breathes life into an ensemble.  It’s incredibly versatile, making other neutrals look modern and rich, and softening summer brights so they’re wearable when the season calls for something more toned down.  Plus, a broad range of shades makes it easy to find one that flatters you.  Now, can you say any of that about orange?

In the photo, a wool-blend pullover in dark gray is double knit, so it offers durability along with a shapely drape. Wear it with sleek black trousers for extra polish and Alex Woo’s Sienna Hoop Earrings.

Written by Elinor Smith.

Accessories that make the outfit

America’s ultimate shopping guide and the only magazine all about shopping-trends, tips on where to get the best deals on clothing, home accessories and more, Lucky this month talks about jewelry, shoes, and bags that make the outfit. In a evening at its easiest feature, Lucky says “dressing up in the heat can – and should – be effortless” and then shows off five fancy, pretty throw them on looks they love. Featured are Alex Woo’s Sienna stick earrings with “Monte Carlo” slingbacks and nice clutch. “As unfussy as a daytime top and skirt, the lush materials create a nightime mood.”

While many women try to emulate the newest trends and consider fashion to be a creative outlet to express one’s self, some women simply want to just be comfortable and casual while still looking great!   An easy way to accomplish this is to accessorize a casual, basic outfit with some great jewelry pieces.  Alex Woo’s modern and sleek designs will definitely add some style and class to any outfit–whether your accessorizing a business suit or a jeans and t-shirt look. 

Photographed here you can see Alex Woo’s silver Sienna stick earrings as well as the gold Sienna hoops.

Summer 2008

Sometimes you hear a melody that’ll make you smile or a voice so enchanting it’ll melt your heart. In the case of Priscilla Ahn, the newest most talked-about “folk-pop ” artist, both scenarios apply. Born Priscilla Natalie Hartranft in 1984 from a small town in Pennsylvania, the singer has been slowly building a devoted following over the last few years.

Currently, based in Los Angeles her album A Good Day (featuring “Dream”) came out this summer on Blue Note Records (the folks who brought you Norah Jones) and was critically supported. Having been featured on the soundtrack for Grey’s Anatomy and on the Late Show to David Letterman, her songs where she at times play both guitar and harmonica are intimate and soulful.

Summer clothes for you!
Spring 2008

In this issue of InStyle’s Shopping Guide, to get us ready for summer, Science of Sexy, fashion designer and author Bradley Bayou identifies four basic body types and the perfect pieces to dress yours. Worn by two of the models are Alex Woo accessories.

Rectangle: Create feminine curves on a boyish shape. Alex Woo’s Sienna bangles.

Triangle: Balance out wider hips with your other sexy assets. Alex Woo’s Sienna necklace.

In another feature, InStyle wants us to learn and embrace petite & curvy. Jasmine Sheppard, 27 is a curvy 4’11″ and says its hard to find clothes that fit her frame. As an events director, she is looking for pieces that she can use to transition from office chic to after-work glam. In the photo, she wears Alex Woo’s Eve necklace.

This month in Real Simple’s Style section, this cotton-and-nylon shirtdress secretly sculpts you: The stripes make you look long and lean, while the belt creates an hourglass silhouette.  Top that off with Alex Woo’s classic Sienna Hoop Earrings and you have an outfit to impress anyone.

As one of the most iconic and influential brands in the U.S., each month, Glamour inspires and empowers 12 million modern, stylish readers — that’s over 1 in 10 women who look to the magazine as their guide to life. Whether it’s the latest fashion/beauty trends, or ground-breaking editorial on women’s issues and health, Glamour’s unique combination of style and substance continues to break the mold.

Gracing the flashy cover in a gorgeous turquoise gown, thirty-five year old actress Jennifer Garner has been named ‘Woman of the year’. Having successfully managed her married life, motherhood and career while always being beautiful and stylish, the “Juno” actress was honored with 12 other nominees at Lincoln Center in NYC, which Alex Woo also attended. When asked by Glamour “What’s your vision of a modern, successful, kick-ass woman?” She responded “Someone who unapologetically defines herself, whether to say, “I love my career; that’s going to be my focus” or “I want to be home.” To be willing to grab on to that; to know what you want and do it.

In the Best loot ever feature, for the holidays the editors provided five lucky readers some fabulous stuff that included Alex Woo’s Sienna Square Bangle.

We put the pieces together for you
Edited by Sydne Bolden Long

Talented actress Natalie Portman continues her purple reign on the holiday issue of this month’s InStyle magazine. Inside, she reveals secrets to living green and looking great such as:

On how to live a happy life: “If we can find ways to love life and be joyful without being wasteful or destructive–that’s what’s important.”

On how she chooses what to wear: “I dress in what’s comfortable. The bigger the pants, the softer the shirt, the better. Personal touches are great.”

On being a stylish self-starter: “I can’t make anything, but I’m setting goals on learning how to farm, to cook and to be more self-sufficient.”

In another feature, past decades inspire fall looks in a thoroughly modern way with “Real-time Retro” In one look called seventies sass, a Bowie-esque blouse, in contrast has sex appeal when worn with skinny keans and silvery stilettos along with Alex Woo’s Sienna stick earrings.

Edited for the contemporary American woman, Glamour gives you the best hair and beauty tips that work for your face, and gives you the real scoop on all your relationship and sex questions, plus monthly horoscopes and important health and diet news. Plus, with a hilarious Dos and Don’ts section Glamour is girl talk, pure and simple.

In this issue, Emmy-award winner America Ferrera, star of Ugly Betty, is climbing Hollywood’s A-list—and she’s ignoring the unwritten rule that says stars must be blond and Twizzler-thin. With plenty of in-depth questions, one of many interesting ones was how she feels about walking the red carpet—love it or hate it? “Personally, I hate it. You are expected to conform to every single expectation. People will say, ‘Try as hard as you can not to sweat on the red carpet.’ Meanwhile you are super nervous, and there are tons of camera flashes, and people are screaming your name. It’s not fun—not for me, at least!”

In the Glamour Get feature, the editors provide a new way to spice up your go-to timepiece by simply layering it with a bracelet or two in “Take your watch, add a bangle” Matched up with the Switch watchmaker Tissot, Alex Woo’s Sienna Rose Gold diamond bangle stands out.

Tip: Match your bangle to the metal on your watch or its strap.

Day 4 at New York’s Fashion Week, super-couple Ashton Kutcher, Demi Moore and singer Natasha Bedingfield were front row VIPs at the Diesel show. Natasha, who took just a few minutes to swap her Rebecca Taylor outfit for a knit Diesel dress between the two shows kept on her Alex Woo Sienna Cuff and said “I had the best seat in the house!”

Brief Biography
With a number 1 single in America, a number 1 UK debut album, and over 6.5 million units shifted worldwide, Natasha Bedingfield is the UK’s biggest female pop star bar none – a bold, beautiful home grown answer to US Uber-Divas Christina Aguilera and Pink.

Natasha took the US by storm last year with the first British chart topping hit by a female in almost twenty years. Vanity Fair singled her out as the spearhead of a new Britpop invasion; she became one of the faces of Gap (alongside Mia Farrow and Common); she was invited by her hero Prince to jam with him at a private party; Bono enlisted her for his (RED) campaign; and her song Unwritten proved to be the most played song on mainstream American radio in 2006.

Jewelry fashion is moving toward a more minimal look, and clean lines have become ever more important as a single piece is called upon to make an important statement.  Elongated shapes with diamonds provide drama with simplicity for maximum impact.  Alex Woo’s Sienna Stick necklace in 14K white-gold with diamonds, best exemplifies this new trend!

Shimmer&Shine:  Alex Woo’s Vida leaf necklace in 14K rose gold and diamonds, which is inspired by the foliage of Costa Rica, is featured in the Shimmer and Shine story.

The TrendWrap:  Jingle, jangle, an arm full of bangles! Lots of skinny bangles stacked for maximum impact are summer’s must-have accesory, and those sparkling with diamonds are power packed.  Mix and match a bunch to create a personal declaration of style!  Photographed are Alex Woo’s Sienna bangles.

Jingle, jangle

How To Guide: Smart Ways to Plan your Wedding
June / July 2007

The guide for the bride-to-be for planning her wedding, honeymoon and first home, Modern Bride covers bridal fashion, accessories, honeymoon travel, personal beauty care, wedding gifts, and more! In this 2007 trends issue, they feature 25 trendsetters who help you best personalize your wedding.

How to Host a Bridesmaids’ Luncheon
There’s no doubt your bridesmaids have been busy over the past few months. Throwing an informal lunchtime get-together before your big day is a special way to thank them for all they’ve done. You can keep things casual and carefree while still expressing your appreciation; all you need are some simple decorations, pretty settings and a light menu to elegantly entertain your girls at home. Plus, a bridesmaids’ luncheon is the perfect time to present them with your attendants’ gifts. Alex Woo’s Sienna cuff is featured.

The most widely read magazine in America, Parade Magazine generally needs no introduction. With a circulation of 32 million, it began as a small publication and sold on newsstands for a nickel. Today, PARADE is carried by nearly 400 of the nation’s finest Sunday newspapers and reaches 74 million Americans every week who value it for the fun and information of Personality Parade and James Brady’s celebrity profiles.

In this week’s issue, the former Will & Grace star, Debra Messing, talks about her jump to the big screen, working in Australia on her new movie, The Starter Wife, and more. In the interview with James Brady, she reveals “It’s a dream part for an actress. But it also parallels my life in that, after eight years on Will & Grace, I’m starting over. When we wrapped our series last year, I asked myself, ‘What do I do now?’” After five Emmy nods, in this new movie, she leads the sexy, savvy and wickedly funny tour de force about life after divorce and one woman’s quest to redefine herself.

In the photo shoot by Timothy White, Debra Messing was photographed wearing a number of Alex Woo’s accessories from the Chiara earrings, Sienna bangles, Narissa Earrings, and Vida Pendant.

Living in the Light

It’s official: Memorial Day is here, and summer’s right behind it. Soon we’ll be sunning, sailing, and socializing on the most beautiful beaches in the world—and we can’t wait. In that spirit, Hamptons Magazine has been planning to make this season bigger, better, and more exciting than ever with promises of fun, fulfillment, and adventure.

Starting the Memorial Day holidays with a bang, cover girl Christie Brinkley sets the tone and opens up about what makes her shine. She shares “One of the most wonderful things about being a parent is that you’re born with your interests and your visions, then you have people in your life that you love so much, and they bring you their own view of the world.” On the cover, Christine Brinkley wears Alex Woo’s 14kt gold Sienna earrings with diamonds and inside she aptly sports Alex Woo’s well-named Christy earrings.

Los 50 Más Bellos

For the 2007 annual edition of the 50 Most Beautiful, PEOPLE en Español editors gathered eight of today’s most popular stars under the same roof. Mexican Novela actresses Angélica Vale and the gorgeous Ludwika Paleta both wear Alex Woo jewelry in the photos and shines among others such as Mario López and the talented Alejandro Fernández.

LUDWIKA PALETA (28)
Jewelry: Chiara Earrings

OUTSTANDING IN…: Being featured in countless novelas. The actress recently starred in ITALIC {Duelo de Pasiones}] (Univisión) with Pablo Montero, with whom she had a romantic relationship. INTERESTING TIDBIT: After separating from her husband, actor Plutarco Haza, the two decided to give it another try and plan on giving a sibling to son Nicolás, 7. “I think very good things are ahead, a period of calm, plenty of peace, at last.”

ANGÉLICA VALE (31)
Jewelry: Sienna Necklace

OUTSTANDING IN…: Her role as Lety in the novela La Fea Más Bella (Univisión). “This year, I was very comfortable because I didn’t have to wear high heels, stay on top of my makeup,” Vale said. “It was wonderful.” INTERESTING TIDBIT: After the success of this nighttime soap opera, she’s thinking carefully about her next career move while the job offers keep pouring in. “She’s very talented and whatever they cast her in, she’ll do it right,” said her mother, actress Angélica María.