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Dedicated to the fight against breast cancer, the Activist PINK Ribbon was created by Alex Woo as a meaningful symbol of awareness, hope, and strength. Sculpted with clean, modern lines, the iconic ribbon stands gracefully on its own, a powerful reminder of unity, resilience, and the courage to keep moving forward.
Timeless in both meaning and design, it is a beautiful way to honor those touched by breast cancer, celebrate survivors, and show your support for a cause that has long held a special place in the Alex Woo story.
As seen on Robin Roberts, Danielle Campbell, Giuliana Rancic, Krysta Rodriguez, and many others.
Each piece is hand finished and made in our New York workshop, no two pieces are exactly the same - making each one special and unique.
MINI ADDITIONS™ charms are sold separately and made to add a personal touch to your story. Style them alongside your favorite Little Icons™ or cluster a few together to create a look that’s uniquely yours.
